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Published on 14 Sep 2012 | over 4 years ago

Are you more honest than a banker? Under what circumstances would you lie, or cheat, and what effect does your deception have on society at large? Dan Ariely, one of the world's leading voices on human motivation and behaviour is the latest big thinker to get the RSA Animate treatment.

Taken from a lecture given at the RSA in July 2012 . Watch the longer talk here www.youtube.com/watch

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Produced and edited by Abi Stephenson, RSA. Animation by Cognitive Media.

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